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The journey of Sarfraz Jewellers began in 19th century, when the first shop was
established with the name of “Shah Muhammad Sraf” Jalandhar (India). Sarfraz
Jewellers is an Indian based shop, has grown and expanded over the years. The key to it
success has been a visionary creativity, an inspirational leadership, a dedicated workforce
and a lot sincere hard work. The President of the shop, Mr. Shah Muhammad has helmed
the shop since 1940, and his experience vision has provided tremendous inspiration over
the years. In 1948, Mr. Shah Muhammad established the shop in Pakistan named as
“Sarfraz Jewellers”. In 1960, son of Mr. Shah Muhammad, Mr. Sarfraz joined the shop, all
of whom share the responsibility for running and the expansion of Sarfraz Jewellers. Now
his sons Mr. Amir Sarfraz & Mr. Asif Sarfraz are leading their family business. Today,
Sarfraz Jewellers has a trade network in Pakistan.
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